Creative branding is ever-flowing and fluid. It has a story and a personality which changes just enough to keep up with the times. Very much like our own personal style. If you look back at old pictures of yourself, not including the young teenage years when we were...
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Nostalgia in Marketing Must Come From Authenticity
Art of any kind has to come from authenticity to move others. Making a product desirable and whom to target that product to all has to come from an authentic place. All these elements are like little calling cards to attract that targeted audience. When you use...
Why is Website Content So Important?
Website content is to be taken seriously; you never want to be flippant about what represents your site, and ultimately your brand. The other important reason website content is important is because of search engine optimization, or SEO. The search engine is alerted...
So You’re Not Using a Content Writing Agency?
If you’re not using a content writing agency, this leads us to believe that you’re writing your own content. How’s that working out for you? You probably believe that you don’t need the expense when you can write your own content right now. Unless you yourself own a...