Beyond Meat did it again! Their vegan branding strategy and marketing seem to include absolutely perfect timing with their new “chicken” products. Just as the restaurant industry is starting to pick up after the pandemic, Beyond Meat is launching their new and...
Many small, boutique businesses like to do business with each other. So why not consider hiring a boutique branding agency for your product or service? Building and crafting the concept for your brand by an outside boutique branding agency will certainly inject the...
Sustainable marketing is truly responsible marketing because it incorporates mindfulness of what our actions in the present are and how those actions will affect our future. That means that if your company is destroying our planet by making a product that was once a...
The fact is that in the business world, plant-based marketing is as important as sustainable marketing. Moreover, plant-based marketing will always be relevant because today’s consumer is concerned with saving our planet, global warming, animal welfare, and of course,...
Becoming vegan was a decision that EDK founder and CEO Endrea Kosven made three years ago, and she hasn’t looked back since.